Just imagine these two scenarios.

Scenario #1: you pay a lawyer $2,200 for some advice on a complex situation. He gives you great advice.

Scenario #2: you pay a lawyer $2,200 for some advice on a complex situation. He gives you great advice. And during the meeting, he put away his phone to give you his 100% attention with no other distractions in the universe (unlike the first lawyer!). Additionally, his meeting with you was just two days after your call, and he responded to every email within the same business day (unlike the first lawyer!). Additionally, he writes up his conclusions in a document for you. And he calls you a month later just to see how it went if you followed it or not. And his advice included a list of the ways in which his advice may have an unexpected response–and what to do. And so forth, for 160 other little details along these lines.

Which lawyer would you recommend and want to go back to? Even if the advice and the price are the same–you’d want to go back to and recommend the second one, a hundred times over.

The best practices in the courses are along the lines in this fictional example. And the objective is all about turning you from a lawyer in the first bucket, to a lawyer in the second bucket.