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Don’t use the word “but”, especially when taking the blame

Use your words wisely, and replace “but” with “and” in order to show that you take responsibility for your actions.

The “good results and good communication” gold standard… and insurance

Great work combined with great communication will keep clients exceptionally happy.

Pretend to be a very upfront person (if you’re not)

It’s important to be able to give constructive criticism to others, even if such behavior doesn’t come naturally to you.

Drop your 15% worst clients every year

Carefully select your most difficult and low-paying clients and drop them every year, so soon you’ll end up with a great client base.

Asking questions demonstrates deep engagement

Asking your clients questions in order to clarify the project’s requirements is a much better strategy than not asking questions for fear of appearing incompetent.

Speed of response matters almost as much as quality of response

Aim to be more responsive to your clients’ messages and requests.

How to apologize when you mess up

A sincere and an elaborate apology can go a long way with clients.

How to deal with difficult clients: go to voice

Try clearing any misunderstanding in person, or via video conference, rather than sending angry and poorly worded emails.

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The Open Secret that we exposed, to quote one our friends:

“The open secret of professional work is that...
results are not the main factor in determining
how happy your clients are with your work.”

The open secret of professional work is that results are not the main factor in determining how happy your clients are with your work.

What is? Your boss or client loving your communication, processes, details, responsiveness, and much more “meta work” matters just as much as the work itself.

But no one explicitly teaches these to you. Until now.

Beloved by Clients is the original and ultimate guide to “Managing Up,” the practical guide to how to work professionally that you wish you had gotten ten years ago.

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